Rich Goldberg
Owner
Safian & Rudolph Jewelers
● People come to Richie when they’re ring shopping for an engagement, picking out a birthday or
anniversary gift, or stopping in on a lunch break because Jewelers Row is their first stop. They walk into
a large selection of fine jewelry and a relaxed, family-friendly atmosphere, not the pressure they’ve felt
at other stores.
● Richie connects first and sells second: he listens to what the customer actually wants before showing
any product. Customers pick from pieces in stock or design something of their own using CAD and 3D
printing, with the whole team working together to get it right.
● Richie’s right-fit customers value fine quality over the cheapest price and want a jeweler they can trust
for the long haul, backed by three generations of reputation, education, and quality at Safian & Rudolph
Safian & Rudolph Jewelers is Philadelphia's leader in diamonds for over 70 years. We are located in America's oldest diamond district, one block from Independence Hall on the corner of 7th & Sansom. For three generations, our family owned and operated business offers a vast selection of fine quality natural & lab-grown diamonds, precious gemstones, bridal and fashion jewelry. We also offer custom design with our CAD services and use of 3D printing to truly create your perfect piece of jewelry.
